London, United Kingdom -Ibero-América Exchange (IBX), the boutique Human-to-Human (H2H) MICE marketplace fromCoCoA H2H, has announced the launch of a new regional flagship event, IBX Americas, taking place in Puerto Vallarta, Mexico from 30 August - 2 September 2026.

Now in its fifth edition, IBX continues to expand its footprint with a dedicated Americas event, designed to connect senior buyers from across Latin America and the U.S. Latino market with a curated group of global suppliers.

The launch reflects continued growth in outbound MICE demand from the region, and a need for more focused, commercially effective ways to connect with international partners.

Delivered in partnership with Puerto Vallarta and hosted at Meliá Puerto Vallarta, IBX: Americas will bring together up to 80 delegates for pre-scheduled one-to-one appointments, insight-led sessions and a curated programme of destination-led experiences, including locally rooted and more sustainable activities.

Michelle Fridman, minister of tourism for the state of Jalisco, commented: “With its countless attractions and world-class infrastructure, Jalisco and Puerto Vallarta continue to attract highly significant international events. Now, our leading beach destination will host IBX Americas 2026, an event that brings together directors and decision-makers from the most influential event and incentive agencies across Ibero-América with specialised suppliers from the meetings industry, one of the fastest-growing segments of global tourism.”

David Benitez, founder and director of IBX, added: “IBX Americas is a direct response to where we’re seeing real demand. Buyers across Latin America and the U.S. Latino markets are actively sourcing international partners, but they need a more focused, better-curated environment to do so. This event is about connecting that demand with global suppliers who are focused on winning business in the Ibero-Américan market. Puerto Vallarta gives us the right setting to make that happen.”

In line with its commitment to responsible tourism, IBX will allocate a portion of event profits to support local change-makers and low-carbon initiatives, reinforcing its mission to drive not just business outcomes, but positive environmental impact.

Apply to attend here.

IBX Launches Americas Edition in Puerto Vallarta, Mexico